Which Promotional Mix Strategy Directs Marketing Efforts Toward Market Channel

question 66

Multiple Choice

Which promotional mix strategy directs marketing efforts toward market channel members?

• A) push
• B) pull
• C) hierarchy of effects
• D) permission marketing
• E) crowdsourcing

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Definitions:

Creative Destruction

The process by which newer innovations lead to the demise of older technologies and business models, driving economic growth.

Products And Methods

The goods produced and the techniques used in the creation of those goods, reflecting the efficiency and innovations in the manufacturing or service process.

Replacing Old

involves updating or substituting older products, methods, or technologies with newer ones to improve efficiency, functionality, or relevance.

Outward Shift

An increase in a country's production possibility frontier, indicating an expansion in its capacity to produce goods and services.