Which One of the Following Would Be a Well-Written Goal

question 108

Multiple Choice

Which one of the following would be a well-written goal for an online retailer operating in a volatile business environment?

• A) To minimize costs, maximize profits, and maximize return on investment.
• B) To accelerate our growth to the maximum possible level over the next three years.
• C) To achieve a 25 percent growth in revenue, which is defined as the number of items sold multiplied by their price.
• D) To invoice merchandise worth $200,000, every month, for the next three years.

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Definitions:

Cost Leadership

A strategy that aims to make an organization the most cost-efficient producer in its industry.

Differentiation Strategy

A strategy that offers products that are different from the competition.

Competitive Advantage

The unique attributes or combination of attributes that allow an organization to outperform its rivals and achieve superior profitability.

Barriers To Entry

Obstacles or challenges that make it difficult for new competitors to enter a market or industry.