Components of Media Objective Statements Include

question 58

Multiple Choice

Components of media objective statements include

• A) Where is the competition advertising?
• B) What is the message to be communicated?
• C) Who is the competition?
• D) What is the market share?
• E) How much is the budget?

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Definitions:

Alimony

Financial support paid to a former spouse after a marriage has been terminated. The alimony may be permanent or temporary, rehabilitative.

Common Law Marriage

A marriage that is formed by mutual consent and without a marriage license or ceremony. The couple must be eligible to marry, have a present and continuing agreement to be a couple, live together as a couple, and hold themselves out to the public as a couple. Many states do not recognize common law marriages.

Cohabitate

The act of living together in a shared residence, typically in a romantic or familial relationship, without being married.

Emancipated

The status of a minor who has received legal independence from parental control, often through a court process.