The Percentage of Impressions That Result in an Ad Click

question 94

Multiple Choice

The percentage of impressions that result in an ad click is the

• A) visit rate
• B) click rate
• C) clickthrough rate
• D) impression rate
• E) ad view rate

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Definitions:

Hochschild and Machung

Arlie Hochschild and Anne Machung are authors known for their work on family, work, and gender roles, particularly "The Second Shift."

Remote Acquaintances

Individuals who are known to someone but with whom they have little to no direct, personal interaction, often maintained through digital or indirect communication.

Job-Hunting

The process of actively seeking employment opportunities.

Social Structures

The ordered and patterned relationships among individuals and groups within a society, based on various factors such as class, race, gender, and nationality.