One Reason a Firm May Not Respond to Another Firm's

question 18

True/False

One reason a firm may not respond to another firm's competitive advantage is because it does not have the resources or capabilities to do so.

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Definitions:

Social Media Posts

Content created and shared on social media platforms, including text, images, videos, and interactions, intended for communication and engagement with an audience.

Relationship Marketing

A strategy designed to foster customer loyalty, interaction, and long-term engagement by providing personalized and directly meaningful experiences to customers.

Ambush Marketing

A strategy where a brand associates itself with an event without paying sponsorship fees, aiming to gain visibility at the expense of official sponsors.

Emotional Effect

The impact on an individual's feelings or emotions, typically in response to a particular event, situation, or stimulus.