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Doubtful positioning occurs when frequent changes and contradictory messages confuse customers regarding the positioning of the brand.
Q7: Which of the following are sources of
Q14: Only major strategic decisions need to be
Q15: The steps in developing a succession strategy
Q16: The terms upside gain and downside loss
Q19: _ are complex bundles of skills and
Q26: A market is<br>A)a group of consumers who
Q27: Which of the following initiatives of forming
Q28: _ selling involves obtaining sales from first-time
Q31: What are the major steps in developing
Q32: The _ product-market includes a broad group