Examlex
Describe the transtheoretical model of behavior change,and briefly describe each stage.
Yielding To
The act of giving in or surrendering to a force, argument, persuasion, or a stronger individual's will.
Moderate Self-esteem
A balanced and realistic sense of respect or positive regard for oneself.
Advertisement Wear-out
The phenomenon where repetitive exposure to an advertisement leads to decreased consumer attention and diminished effectiveness over time.
Fear-based Appeals
Persuasive messages that attempt to evoke fear in order to influence attitudes or behaviors.
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