Initiatives Intended to Improve an Organization's Positive Impact on Society

question 76

Multiple Choice

Initiatives intended to improve an organization's positive impact on society and the natural environment are called

• A) environmental marketing.
• B) green marketing.
• C) socially-responsible marketing.
• D) energy-conscious marketing.
• E) socially-conscious marketing.

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Definitions:

Selling Expenses

Costs associated with the marketing and selling of products or services, including advertising and sales commissions.

Special Journals

Journals designed to be used for recording a single type of transaction.

General Journal

A bookkeeping ledger that records each transaction of a company in chronological order.

Revenue Journal

The journal in which all sales and services on account are recorded.