Three Primary Methods of Collecting Information for Environmental Scanning Are

question 7

Multiple Choice

Three primary methods of collecting information for environmental scanning are

• A) marketing research, company records, and advance orders.
• B) secondary sources, company records, and observation.
• C) executive knowledge, media, and marketing research.
• D) observation, secondary sources, and marketing research.
• E) company database, executive knowledge, and research.

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Definitions:

Full Scale

Full scale denotes the maximum limit of measurement capacity that an instrument or device can accurately read or represent.

Single Range

Pertains to instruments or devices that operate within a single, uninterrupted span of measurement values without needing to switch scales or modes.

DC Current

Direct Current, emphasizing its role as steady electrical current flowing in one uniform direction.

AC

Alternating Current, a type of electrical current where the flow of electric charge periodically reverses direction.