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The Coca-Cola Company Recently Introduced the "Freestyler," a New Free-Standing

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The Coca-Cola Company recently introduced the "Freestyler," a new free-standing soda dispensers where consumers can chose from over 120 different types of soda and customize their drink.Freestylers would take the place of typical dispensers where there are only a few different types of soda brands available.In order to develop the new dispenser,Coca-Cola collected information on the soda-drinking habits of individuals in several different age groups,as well as information about new technologies for dispensing liquids from vending machines and the sales of its "fountain" syrup for national restaurant chains to use in their soda machines.Coca-Cola's collection of this information is an example of _____ while the analysis of its impact on the potential for the new "Freestyler" is an example of _________


Definitions:

Settlement Date

The date on which a trade is finalized or settled, with the transfer of securities and cash between buyer and seller.

Liability Record

Documentation or entries that list the obligations or debts of a business that it must repay to others.

Exchange Rates

The rate at which one currency can be exchanged for another, affecting the value of foreign currency transactions and financial reporting.

Inventory Purchase

The acquisition of goods or raw materials intended for sale or use in production processes.

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