What Can Marketers Do to Reduce Cognitive Dissonance in a Consumer

question 142

Short Answer

What can marketers do to reduce cognitive dissonance in a consumer who has just purchased an expensive product?

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Definitions:

Deforested Area

Regions where trees have been cut down and removed, leading to loss of forest cover.

Postconventional

A stage of moral development wherein individuals' ethics are governed by internal principles, and they understand that laws and rules may not always be just.

Conventional

Adhering to established norms, standards, or traditions, often seen as typical or traditional.