Frito-Lay, Which Is Widely Known for Producing Chips and Other

question 139

Multiple Choice

Frito-Lay, which is widely known for producing chips and other snack products, tried to introduce Frito-Lay lemonade. The reason this new product failed is likely because of

• A) poor timing.
• B) the failure to match product offerings to customer needs.
• C) technical problems.
• D) overestimation of market size.
• E) ineffective branding.

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Circumstances or phenomena that exist or occur without human intervention, often used in discussions of the environment and ecology.

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