Scenario 12.1 Use the Following to Answer the Questions

question 26

Multiple Choice

Scenario 12.1
Use the following to answer the questions.
Cheetos Fat-free Crunchies is a product developed through advanced technology.Cheetos engineered a technique for making reduced-fat snacks that taste cheesier and stay fresh longer.Cheetos introduced Fat-free Crunchies in limited markets in 2012 and began national distribution in 2013.
About 18 months later,a series of competitors' ads was run to counter claims that Cheetos Crunchies actually contained 1.5 grams of fat,and that they contained preservatives and additives.Research showed that the taste of Cheetos Crunchies was also perceived negatively by some people.To save the product,Cheetos reduced the remaining fat to 0 grams,took out the preservatives,and improved the taste.
-Refer to Scenario 12.1.Cheetos produces several cheese snack products and is considering a new Cheetos brand of crackers.This new Cheetos brand of crackers would most likely be an example of

• A)a product modification.
• B)a line extension.
• C)a quality modification.
• D)a functional extension.
• E)an aesthetic modification.

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Definitions:

Price Fluctuation

Variability in the prices of goods and services over time due to factors like supply and demand dynamics, market conditions, and external economic influences.

Scrap Material

Waste or refuse materials generated during manufacturing or consumption processes, often recyclable or reusable in other forms.

Faulty Production Methods

Refer to manufacturing or production processes that have defects, inefficiencies, or errors, leading to substandard products or increased production costs.

Poor Handling

Inadequate or careless management of items, which often results in damage or loss.