Examlex
Service providers offering discounts to current customers who refer new customers to them are using existing customers as a part of their service promotion strategies.
Brand Position
is the unique place a brand occupies in the minds of customers, distinguishing it from competitors.
Memorable
Something that is easily remembered or has a lasting impact on one's memory due to its uniqueness or emotional resonance.
Brand Name
The unique designation given to a product or service by a company to differentiate it from competitors, often protected as a trademark.
Nike
A global brand specializing in athletic wear, known for its innovative products and marketing strategies.
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