Using Only Some of the Available Outlets to Distribute a Product

question 195

Multiple Choice

Using only some of the available outlets to distribute a product is called

• A) selective distribution.
• B) intensive distribution.
• C) channel conflict.
• D) vertical channel integration.
• E) exclusive distribution.

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Definitions:

Flexibility

The ability to adapt to new, different, or changing requirements and conditions.

RE-AIM

A framework for evaluating health interventions, considering Reach, Efficacy/Effectiveness, Adoption, Implementation, and Maintenance.

Efficacy

The ability to produce a desired or intended result under ideal and controlled circumstances.

Adoption

The act of legally taking another's child into one's family, accepting the rights and responsibilities as the child's parent.