Firms That Currently Cater to the BOP Argue That to Do

question 18

Multiple Choice

Firms that currently cater to the BOP argue that to do it well a firm needs to:

• A) take into account local markets' unique conditions.
• B) consider the market in a holistic way.
• C) use Eastern management methods and theories in their approach.
• D) focus on a non-customized approach.
• E) none of the above.

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Definitions:

Globalization

The process by which businesses or other organizations develop international influence or start operating on an international scale.

Discrimination

The unfair treatment towards various groups of individuals, particularly based on their race, age, or gender.

Organizational Membership

Pertains to the state or condition of being a part of an organization, often involving specific roles, responsibilities, and benefits.

Managerial Ethics

The principles and standards guiding the behavior and decision-making of managers.