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Why Would Customers with a Moderate Knowledge of a Product

question 74

Essay

Why would customers with a moderate knowledge of a product seek more information than either someone with no information or someone with extensive knowledge?


Definitions:

Reject

To refuse to accept, submit to, believe, or make use of something.

Express Terms

Express Terms are specific conditions and provisions stated explicitly within a contract or agreement.

Trade Usage

Customary practices and norms adopted by participants in a specific industry, which can play a role in interpreting contracts and determining parties' intentions.

Conflict

A serious disagreement or argument, typically a prolonged one, that can occur between people, groups, or nations.

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