Which of the Following Theoretical Models Measures Attitude Toward the Act

question 89

Multiple Choice

Which of the following theoretical models measures attitude toward the act of buying (Aact) , rather than the attitude toward only the product itself?

• A) the theory of cognitive dissonance
• B) the theory of reasoned action
• C) the balance theory
• D) the theory of trying

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Definitions:

Co-opting

The process of absorbing new elements into a leadership or decision-making structure to avert threats or dissent.

Opponents

Individuals or groups who oppose or compete against another in a conflict, competition, or debate.

Driving Forces

Factors or elements that propel or direct certain actions, changes, or developments within an organization or system.

Denial

A defense mechanism where an individual refuses to accept reality or facts, thereby avoiding dealing with painful feelings or events.