________ Acknowledges That Marketers Will Be More Successful When They

question 52

Multiple Choice

________ acknowledges that marketers will be more successful when they communicate with consumers who have already agreed to listen to them.

• A) Authorized marketing
• B) Reach marketing
• C) Target marketing
• D) Permission marketing

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Definitions:

Profit-seeking

The pursuit of activities that are expected to result in financial gain or increased profitability.

Profit-maximizing Output

The level of production at which a company can achieve the highest level of profit given its costs and the market price of its product.

Competitive Firm

A business that operates in a market where it has numerous competitors and cannot set prices but rather accepts market prices.

MC

Marginal Cost, the cost incurred from producing one additional unit of a good or service.