Because Retailers Control Shelf Purchase and Have Access to Purchase

question 48

Multiple Choice

Because retailers control shelf purchase and have access to purchase data, retailers determine:

• A)what products and brands are placed on stores shelves.
• B)what marketing tools manufacturers use.
• C)who has the power in the distribution channel.
• D)what products manufacturers produce.

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Definitions:

Net Profit Margin

Net profit margin is a financial ratio that shows what percentage of a company's revenues remain as net income after all expenses are deducted.

Earnings Per Share

A financial ratio that measures the portion of a company’s profit allocated to each outstanding share of common stock, indicating company profitability.

Time Management

Making effective use of available time.

Planning

The process of setting goals, developing strategies, and outlining tasks and schedules to achieve the desired goals.