The Newest Form of Data Analytics Is Location-Data Tracking, Which

question 92

Multiple Choice

The newest form of data analytics is location-data tracking, which is the process of:

• A)making the data anonymous so that specific individuals cannot be identified.
• B)analyzing data provided by mobile phone GPS technology and combining it with consumer profile information.
• C)purging names from a list of individuals who live within a specified area that do not meet a target profile.
• D)identifying individuals within a specified location that meet a firm's target audience for a mobile campaign.

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Definitions:

Commercial Portal

An online platform that provides access to a broad array of resources and services, including shopping, information, and communication tools, primarily for commercial purposes.

Diverse Audiences

Groups of people with varied backgrounds, cultures, perspectives, and needs that a product, service, or content is intended to reach.

IPv6

Internet Protocol version 6 (IPv6) is the most recent version of the Internet Protocol (IP), designed to address the exhaustion of IP addresses available under IPv4, by using a 128-bit address.

Internet of Things

Physical objects integrated with detection devices, software, and additional tech functionalities aimed at linking and transferring information to different devices and systems through the internet.