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In a marketing communications and impact on brand image there is "no such thing as bad publicity."
J1939 Data Bus
A vehicle bus standard used for communication and diagnostics among vehicle components, primarily in heavy-duty trucks and buses.
Primary Modulation
Term used by Allison to describe the amount of ON time of an actuation signal.
Secondary Modulation
Allison term used to describe the control of current flow to an output device. Also known as submodulation.
Optimal Current Flow
The most efficient rate at which electrical current travels through a circuit, minimizing losses and enhancing performance.
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