Examlex
A local race car driver who displays advertising on his or her car is involved in which type of marketing?
Product Line
A group of related products under a single brand sold by the same company.
Product Mix
The combination of all the products a company sells.
Marketing Mix
A framework used by marketers consisting of the four Ps: Product, Price, Place, and Promotion.
Service
Intangible activities or benefits that an entity provides to consumers, which do not result in ownership of anything physical.
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