From a Company's Perspective, the Primary Benefit of Using Cookie

question 69

Multiple Choice

From a company's perspective, the primary benefit of using cookie technology is it allows the marketing team to:

• A)gather information about where a consumer has been on the company's website, how long they were there, and what they did.
• B)know what other sites a person has visited on the internet.
• C)prepare specific marketing messages and emails to consumers based on their browsing behavior.
• D)know who has visited the company's website.

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Definitions:

Accommodation

In psychology, the process of adjusting one's cognitive structures to integrate new information or experiences.

Assimilation

The cognitive process of incorporating new information into existing cognitive structures, frameworks, or understanding.

Securely Attached

Refers to an attachment style characterized by confidence in relationships, comfort with emotional closeness, and the ability to seek and offer support when needed.

Strangers

Strangers are individuals who are not known or familiar, often encountered in social settings where there is no prior knowledge or interactions between the parties.