Examlex
The cognitive component of an attitude involves a purchase or some other type of activity.
Receptor Proteins
Proteins located on the surface of cells or within cells that bind to specific molecules, triggering a response within the cell.
Ligand
A molecule that binds to another (usually larger) molecule, used especially in reference to molecules that bind to receptor sites on target cells.
G-Protein Complex
A signaling molecule that is activated by cell surface receptors and helps transmit signals from various stimuli into a cell's interior.
Plasma Membrane
The enclosing lipid bilayer around the cell's cytoplasm, managing the movement of molecules in and out of the cell.
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