Examlex
If the objective of an advertising campaign for JD Bank is to increase brand recall, then reach is more important than frequency.
Geographical Location
The physical place or position of a person or thing as determined by its coordinates on the Earth's surface.
Purchased Material
Items or goods a company buys from external suppliers for use in its manufacturing process.
Right Source
Choosing the most suitable origin or provider for goods, services, or information, focusing on quality, cost, and reliability.
Right Service
The alignment of a service provided with the exact needs or requirements of a customer or client.
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