Which Statement Below About Poor Experiences and Dissatisfaction with an E-Commerce

question 148

Multiple Choice

Which statement below about poor experiences and dissatisfaction with an e-commerce site is false?

• A)Walmart saw a sharp decline in conversion rate when its website load time increased from 1 second to 4 seconds.
• B)Amazon.com discovered that for every 100-millisecond decline in site load time, online revenue declined 1 percent.
• C)Research by Torbit found that as load time increased, the bounce rate declined.
• D)Of consumers who were dissatisfied with an e-commerce site's performance, 40 percent were unlikely to ever visit the site again.

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