Behavioral Targeting Utilizes a Person's Browsing Behavior to Determine the Ad

question 167

True/False

Behavioral targeting utilizes a person's browsing behavior to determine the ad that will be seen.

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Definitions:

Bypass Surgery

A surgical procedure that redirects blood flow from one area to another by circumventing blocked or narrowed vessels.

Obesity

A medical condition characterized by an excess of body fat to the extent that it may have a negative effect on health.

Hunger-Arousing Hormone

A chemical substance produced in the body that regulates hunger, such as ghrelin.

Orexin

A neurotransmitter that is crucial in controlling wakefulness, hunger, and levels of excitement.