Recency Refers to The

question 57

Multiple Choice

Recency refers to the:

• A) percentage of customers who do not return during the next year after an initial purchase.
• B) time elapsed since the last visit made by a customer.
• C) percentage of existing customers who continue to buy on a regular basis.
• D) percentage of customers who return to the site within a year to make additional purchases.

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Definitions:

Unsupervised Learning

A type of machine learning algorithm used to draw inferences and find patterns in datasets without pre-existing labels.

System

A set of interacting or interdependent components forming an integrated whole or a method or set of procedures for achieving something.

Data

Information that has been translated into a form that is efficient for movement or processing relative to context.

Language Processing

A field of computer science and artificial intelligence focused on the interaction between computers and human (natural) languages, allowing computers to understand, interpret, and generate human language.