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In a typical licensing agreement, after the relationship is established, the licensor is required to be directly involved in the market and provide ongoing managerial guidance.
Influence
The capacity to have an effect on the character, development, or behavior of someone or something.
Non-leadership
Describes roles or behaviors within a group or organization that do not involve leading others, focusing instead on individual contributions or following directives.
Relational Interaction
The dynamic process of communication and connection between individuals or groups, influencing relationships and social structures.
Common Goals
Objectives or targets that are shared among members of a group or team, fostering unity and collaborative efforts towards achievement.
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