What Is the Purpose of the "Internal Reports System" Subsystem

question 31

Multiple Choice

What is the purpose of the "internal reports system" subsystem of the marketing information system?

• A)to obtain everyday information about pertinent developments in the environment
• B)to supply collected data that may be accessed and analyzed using tools and techniques that assist managers in decision making
• C)to gather information generated by internal reports, which includes orders, billing, receivables, inventory levels, stock-outs, among others
• D)to generate the particular information needed for the specific situation
• E)to gather information not gathered by the other MIS component subsystems