The Average Benchmarking Study May Cost Approximately ________, and Involves

question 9

Multiple Choice

The average benchmarking study may cost approximately ________, and involves 30 weeks of effort.

• A) $5,000
• B) $20,000
• C) $50,000
• D) $100,000
• E) $500,000

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Definitions:

Opinion

A personal belief, judgment, or viewpoint that may not be supported by evidence or factual information.

Customer Benefit

The value or advantage that a customer receives from using a product or service, often leading to their satisfaction and loyalty.

SPIN

is a sales technique model that stands for Situation, Problem, Implication, and Need-payoff, guiding salespersons to ask questions leading to a sale.

Shock Approach

A technique used in sales and marketing to grab attention by surprising or startling the potential customer.