A Random Sample of Respondents Would Be Distributed Randomly, Half

question 33

Multiple Choice

A random sample of respondents would be distributed randomly, half to the experimental group and half to the control group.A pretest questionnaire would be administered to the respondents in both groups to obtain a measurement on attitudes toward Pepsi advertising, brand, and celebrity; only the respondents in the experimental group would be exposed to the TV program containing the Pepsi commercial.Then, a questionnaire would be administered to respondents in both groups to obtain posttest measures on attitudes toward Pepsi advertising, brand, and celebrity.Which of the following experimental designs best represents the above scenario?

• A)one-shot case study
• B)one-group pretest-posttest design
• C)posttest-only control group design
• D)static group design
• E)pretest-posttest control group design

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Definitions:

Ethnocentric Staffing

A human resource strategy where companies employ individuals from their home country to work in their operations abroad.

Job Embeddedness

Describes the extent to which an employee feels connected to their job and company, through networks, fit, and what they would have to sacrifice if they left.

Group Identity

The sense of belonging to a specific group, influenced by shared characteristics, interests, and common purposes, which can contribute to individuals' perceptions of themselves and others.

Americans With Disabilities Act (ADA)

U.S. legislation passed in 1990 that prohibits discrimination against individuals with disabilities in all areas of public life, including jobs, schools, transportation, and all public and private places open to the general public.