Examlex
What is a decision-making heuristic? Describe two typical heuristics used in consumer decision-making situations.
Correlation
A statistical measure that indicates the extent to which two or more variables fluctuate together.
Type II Error
The mistake of not rejecting a false null hypothesis, also known as a "false negative" in statistical hypothesis testing.
Chi-Square Statistic
A statistical test used to examine the differences between observed and expected frequencies in categorical variables.
Distribution of Scores
The range and frequency of scores obtained in a test or assessment, often visualized in the form of a graph.
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