In a Public Relations Presentation, the Speaker Should Anticipate and Prepare

question 4

Multiple Choice

In a public relations presentation, the speaker should anticipate and prepare for criticism by

• A) explaining more carefully the organization's plan.
• B) ignoring any objections, and just remaining positive.
• C) suggesting and countering potential problems or objections.
• D) defending the position of the organization.

---

Definitions:

Economic Profits

Economic Profits represent the surplus after subtracting both the explicit and implicit costs from total revenue, depicting a firm's advantage beyond the normal returns.

Normal Rate

Typically refers to an average or commonly occurring value within a specific context, such as an interest rate or growth rate.

Marginal Cost

The increase or decrease in the total cost that arises when the quantity produced is incremented by one unit.

Fixed Factor

A resource or input whose quantity cannot easily be changed in the short run.