The Idea of Positioning Was Developed in Which Era of the Evolution

question 46

Multiple Choice

The idea of positioning was developed in which era of the evolution of advertising?

• A)the Early Age of Print
• B)the Early Age of Agencies
• C)the Scientific Era
• D)the Creative Revolution
• E)the Era of Accountability

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Definitions:

Malinvestment

The allocation of resources in a manner where the return does not justify the initial investment, often due to poor planning or understanding of the market.

Hair Dryers

Electrical devices used to dry and style hair by blowing hot air over it.

Quantity Supplied

The amount of a certain good or service that producers are willing and able to sell at a given price during a specific time period.

Manufacturing Workers

Individuals employed in sectors that involve physical production and assembly of goods, including machinery, textiles, and electronics.