Examlex
Media selection has little to do with the brand message.
Long Run
A time frame where every production factor and cost can change, providing complete flexibility to adapt to new situations.
Short-Run Supply
The supply of goods that exists when producers are able to change the quantity of the good produced in response to changing prices, typically within a limited time frame.
Curve
A graphical representation of the relationship between two or more variables in a coordinate system, often used in economics to illustrate supply and demand.
Shutdown Point
The level of operation at which a company does not benefit from continuing operations and may decide to temporary halt production—it's where marginal cost equals average variable cost.
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