On Wednesday Nights,a Hit TV Show Commanded the Highest Advertising

question 86

Multiple Choice

On Wednesday nights,a hit TV show commanded the highest advertising rates for the network TV season,charging advertisers $658,333 per 30 seconds.This ad cost was based on an average rating of 16.3 for this program during the previous TV season.The hit show reached an audience of almost 25 million viewers during one week in April.Calculate the CPP.

• A)$26.33
• B)$40.39
• C)$26,330
• D)$40,388
• E)not enough information to determine

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Definitions:

Empathizing Skill

The capacity to understand and share the feelings or thoughts of another person, promoting better interpersonal relations.

Dialogue

A conversation or exchange of ideas between two or more people aimed at reaching an understanding or resolving a problem.

Misunderstandings

Failures to understand something correctly, leading to errors in judgment or conflicts.

Communication Competency

The ability to effectively convey, receive, and interpret messages, information, and ideas, both verbally and non-verbally.