What Do Companies Provide to the Media That Contains All

question 61

Multiple Choice

What do companies provide to the media that contains all the important background information, either before members of the press arrive or when they arrive at a press conference?

• A)media kit
• B)collateral material
• C)video news release (VNR)
• D)pitch letter
• E)feature story

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Definitions:

Nitrogen Cycle

A biogeochemical cycle by which nitrogen is converted into multiple chemical forms as it circulates among atmosphere, terrestrial, and marine ecosystems.

Human Impact

The effects and consequences of human activities on the environment and its natural processes.

Photochemical Smog

Mixture of several air pollutants that injure plant tissues, irritate eyes, and cause respiratory problems in humans.

Nucleic Acids

Essential biomolecules for life, such as DNA and RNA, are responsible for carrying genetic information and participating in the synthesis of proteins.