P&G Has Developed and Purchased Huge Databases and Has More

question 121

Multiple Choice

P&G has developed and purchased huge databases and has more than 30 million consumers in its current database. P&G routinely mines the information in the database to uncover potential buyers whose characteristics match those of their current customers for a given product and brand. What technique is P&G using?

• A)skimming
• B)searching
• C)prospecting
• D)relationship marketing
• E)converting

Ability to plan and organize contrast paragraphs with correct ordering of points.

Understand the behaviors and habitats of different fish species in saltwater fishing.

Distinguish between the symptoms and manifestations of a cold and the flu.

Understand the structure of a contrast paragraph and how to align contrasting points in a logical order.

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Definitions:

Intergroup Conflict

Conflict that occurs between groups or teams in an organization.

Interorganizational Conflict

Conflict that occurs between two or more organizations.

Intrapersonal Conflict

Conflict that occurs within an individual.

Functional

Concerned with practical or utilitarian use; designed to be practical and useful rather than merely aesthetic.