Examlex
Explain how direct-marketing professionals are able to continually evaluate and accurately measure the effectiveness of various offers in a single campaign.
Lawsuit
A legal action initiated by one party against another for the enforcement or protection of a right, or the redress or prevention of a wrong.
Debris
Scattered fragments, typically of something wrecked or destroyed.
Statute Of Frauds
State-level legislation that addresses the enforceability of contracts that fail to meet the requirements set forth in the statute; serves to protect promisors from poorly considered oral contracts by requiring certain contracts to be in writing.
Parol Evidence Rule
A principle in contract law that prevents the parties from presenting external evidence that contradicts or adds to the written terms of a contract.
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