What Type of Campaign Is Designed to Raise a Specified

question 43

Multiple Choice

What type of campaign is designed to raise a specified amount of money in a set time frame to finance new buildings, equipment purchases, and other programs?

• A)promotional campaign
• B)mission campaign
• C)social campaign
• D)corporate campaign
• E)capital campaign

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Definitions:

Pluralistic Ignorance

A social psychological phenomenon where a majority of group members privately reject a norm, but assume incorrectly that most others accept it.

False Uniqueness Effect

The cognitive bias causing individuals to underestimate the commonality of their desirable traits or behaviors, believing they are more unique than they actually are.

Ethical Issues

Situations or problems requiring individuals or organizations to choose between actions that must be evaluated as right or wrong based on moral principles.

Unintended Negative Consequences

Outcomes that are not foreseen or intended and have a harmful or undesirable effect on individuals or communities.