Which Component of a Communication Brief Details the Brand's Essence,personality,and

question 21

Multiple Choice

Which component of a communication brief details the brand's essence,personality,and image?

• A)communication objectives
• B)problem
• C)target audience
• D)brand imperatives
• E)support

---

Definitions:

Excess Burden

The cost to society created by market inefficiency, which occurs when supply and demand are out of equilibrium.

Tax Revenue

The income that is collected by the government through various forms of taxation.

Excess Burden

The expense incurred by society due to market inefficiency, happening when there's a mismatch between supply and demand.

Tax Revenue

The earnings achieved by governments by levying taxes.