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Standardizing the Copy Content by Translating the Appeal to the Language

question 9

True/False

Standardizing the copy content by translating the appeal to the language of the foreign market is fraught with possible communication blunders.


Definitions:

Hallucination

is a perception in the absence of external stimulus that has qualities of real perception, often visual or auditory.

Delusion

A strongly held belief that is clearly false or not grounded in reality, often symptomatic of psychiatric disorders such as schizophrenia.

Manic Episode

A period of abnormally elevated or irritable mood, heightened energy, and activity levels, often associated with bipolar disorder.

Obsessive-Compulsive Disorder

A mental health disorder characterized by recurrent, unwanted thoughts (obsessions) and repetitive behaviors (compulsions) that the individual feels driven to perform.

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