Examlex
In a short essay, give an example of how social networking sites can become a security risk for a company.
Unaided Recall Test
A performance metric that requires consumers to recall advertisements from memory, without any clues.
Print Ad
A form of advertising that uses physically printed media, such as magazines and newspapers, to reach consumers, businesses, and other audiences.
Recognition Test
A performance metric that involves showing consumers an advertisement and asking if they recognize it.
Percentage-Of-Sales
A method used to create a marketing or advertising budget based on a fixed percentage of a company's sales revenue.
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