Which of the Following Is an Automated, Auction-Based Method for Matching

question 15

Multiple Choice

Which of the following is an automated, auction-based method for matching demand and supply for online display ads?

• A) retargeting
• B) behavioral targeting
• C) programmatic advertising
• D) keyword advertising

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Definitions:

Cognitive-Behavioral

Relating to a therapeutic approach that addresses dysfunctional emotions, behaviors, and cognitions through a goal-oriented, systematic procedure.

Psychodynamic

A psychological perspective that emphasizes unconscious psychological processes (for example, wishes and fears of which we're not fully aware) and contends that childhood experiences are crucial in shaping adult personality.

Non-Western Medical

Healthcare practices and beliefs that originate outside of traditional Western medicine, often involving holistic and natural approaches.

Somatization

The process by which psychological distress is expressed through physical symptoms.