You Have Just Taken a New Position in an Organization

question 103

Multiple Choice

You have just taken a new position in an organization and you're learning about the job functions of your new colleagues. You observe that your marketing manager is heavily involved in the process of building and maintaining profitable customer relationships. Your marketing manager frequently speaks about the need to deliver superior customer value and satisfaction. Your manager is concerned with which one of the following?

• A)database management
• B)website hits
• C)the societal marketing concept
• D)not-for-profit marketing
• E)customer relationship management

---

Definitions:

Passive-Aggressive Behavior

A pattern of expressing negative feelings indirectly rather than openly addressing them.

Nondefensive Communication

A style of communicating characterized by openness, honesty, and a lack of defensiveness, meant to foster understanding and problem-solving.

Civility

Communication and behavior that respect the integrity and dignity of the individual.

Workplace Incivility

Low-intensity deviant behavior with ambiguous intent to harm the target, manifesting in rudeness and discourtesy in the workplace.