Which of the Five Major Promotion Tools Includes Building Up

question 28

Multiple Choice

Which of the five major promotion tools includes building up a positive corporate image and handling unfavorable stories and events?

• A)sales promotion
• B)personal selling
• C)direct marketing
• D)public relations
• E)search engine optimization

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Definitions:

Language

A system of communication used by a particular community or country, involving the use of words in a structured and conventional way.

Spoken Forms

Varieties or styles of speech or oral communication, as opposed to written forms.

Written Forms

Various types of documents or texts that are recorded in writing.

Rarely Lie

The tendency to speak the truth or present facts most of the time, with falsehoods being an exception.