Which Promotional Tool Is Most Effective in Building Up Buyers

question 153

Multiple Choice

Which promotional tool is most effective in building up buyers' preferences,convictions and,most importantly,actions?

• A)mass-market advertising
• B)segmented advertising
• C)sales promotion
• D)public relations
• E)personal selling

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Definitions:

Economic Structures

The organization and interrelationship of different economic sectors and institutions within a society, shaping the distribution of resources and wealth.

Microsociologist

A sociologist specializing in the study of the social processes and interactions that occur in small group settings, focusing on the nuances of human behavior and social dynamics.

Conversation Patterns

Refers to the structured ways in which people exchange information, ideas, or thoughts through verbal or non-verbal communication.

Sociologist

A social scientist who studies the development, structure, and functioning of human society and the dynamics of social relationships.