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In behaviour modification, the variable ratio schedule
Normative Influence
Socially based pressure felt by individuals to conform to the expectations or norms of a group, often to gain approval or avoid disapproval.
Informational Influence
A form of social influence where a person conforms to the beliefs or behaviors of a group because they think the group has accurate information.
Charismatic Leadership
A style of leadership characterized by a leader's ability to inspire and motivate followers through their charm and persuasive personality.
Us-Versus-Them Philosophy
A mindset that divides the world into allies and enemies, fostering group solidarity at the expense of outsiders.
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